I wrote this piece of text as a victim and a victimizer. Because almost 3 months before the end of 2021, digital marketing is on everyone’s lips, and I say everyone because even my uncle “the old one” knows this branch of marketing.
But what I come to expose is not the popularity, and it makes sense that this medium being free is universal and with this universal feature pay someone to stand out. What I come to criticize is the ignorance that we marketers have, we do not know about sales, results and many times we assure them… promising the gold and the blackberry…
